As one of the most efficient and cost-effective methods of marketing, email is a powerful contender for marketers looking for the most impactful ways to reach their target audiences. In 2019, there were 5.6 billion active email accounts worldwide – a number that is exponentially increasing each year.
Perform[cb] and OPTIZMO have teamed together to present a guide that explores both companies’ areas of expertise - affiliate marketing and email compliance - and delves into the best practices of successfully adding an email affiliate program to your customer acquisition strategy.
This whitepaper explores many different topics within email affiliate marketing, including:
The benefits of affiliate programs
How to create a successful email affiliate program
What you need to know about the CAN-SPAM Act
Key opt-out management processes
Download A Marketer's Guide to Utilizing an Email Affiliate Program to get the latest industry insights, tips, and methods of staying compliant while optimizing your reach.